Scaling Agency Revenue: A Scalable White-Label Link Building Partnership
Client: A full-service digital marketing agency (web design, PPC, social) with 30+ clients.
Challenges We Faced
The agency was excellent at design and PPC but was failing at link building, which was costing them retainers:
High Client Churn
Clients left after 6 months for “SEO” agencies because their new sites weren’t ranking.
No In-House Expertise
Their team (designers, ad specialists) lacked the specialized skills for white label blogger outreach.
No Recurring Revenue
The business was all “one-off” web design projects, with no high-margin recurring services.
Inability to Scale
They couldn’t build links for their 30+ clients in diverse niches (e-commerce, local services, B2B).
Scale Your Agency’s Revenue
“Want to add a new, high-margin service? Our white label link building services let you sell SEO at scale, under your brand.”
Our Approach – How We Solved These Challenges
White Label Link Building Services
We acted as their 100% anonymous “in-house” link-building team. They sold the service; our white label link building agency did all the work.
Scalable, Bulk Order Management
We set them up on our agency dashboard, allowing their project managers to place and manage link orders for all 30 clients from one central hub.
Prospecting & Vetting
We vetted all sites for DR, real organic traffic (using Ahrefs), and niche relevance, giving the agency full approval rights before outreach.
Niche-Specific Placements
Our diverse team of outreach specialists secured relevant, high-quality links in all their client verticals.
Results
| Metric | Before | After | Growth |
|---|---|---|---|
| Agency’s Monthly Recurring Revenue (MRR) | $10,000 | $40,000 | +300% |
| Agency Client Retention Rate | 60% | 90% | +50% |
| Quality Links Built per Month (Total) | 0 | 100+ | +10,000% |
Free White-Label Consultation
“Losing clients over link building? Claim a Free White-Label Consultation and let our white label link building company scale your services!”
Advice for Marketers & Brand Owners
- Stop losing retainers. Use white label link building to add a new, high-margin service (SEO) to your agency overnight.
- Focus on your core competency (e.g., design, PPC) and let a white label link building company handle the fulfillment.
- A Scalable, Bulk Order Management system is the only way to manage link building for 20+ clients without increasing your overhead.
Extra Factors That Made It Work
- The simple bulk ordering system and clear Fully Rebrandable Reporting saved the agency’s PMs dozens of hours per month.
- Our ability to handle diverse niches (Niche-Specific Placements) was critical for their varied client base.
- Our strict Prospecting & Vetting process gave the agency peace of mind after their previous bad experience.
